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Hey guys, stop for one week .. yes switch off!! I m going tomorrow morning in Norway.. Scandinavia will be complete! First stop Oslo..Why?But because there is the Munch’s museum or a Viking museum..But basically I m going to Norway coz I wanna see the Fiords..And I m going to Bergen the second biggest city [...]
While in Denmark the barcamp (what is this? italian /english version) are not so important, in Italy this phenomenom is growing up.From wikipedia: BarCamp is an international network of unconferences — open, participatory workshop-events, whose content is provided by participants — focusing on early-stage web applications, and related open source technologies and social protocols. The [...]
These ads are really good.. I like that and they touch my soul.. I hope to work in the future as Art director or at least as Copy in some good agency specialized in this kind of social ad.. But, looking these ad, I always ask to myself if they have a real effect on [...]
Nice ad for Digicape.They really can help u.. claim: Authorized repairs and support.claim: Apple TV. Available March 2007. Claim:Up to 10% off your next purchase at Digicape. Credits:dvertising Agency: BBDO Cape Town, South AfricaCreative Director: Ivan JohnsonArt Director/Illustrator: Quentin ArendseCopywriter: Warren van RensburgPublished: March 2007 technorati tags: digicape apple ad advertising viral avatar viralavatar del.icio.us [...]
My job for this week is to seed this new advergame for GoodYear. The campaign is in 15 countries and will be a success.. I m sure of it. Why? The game is pretty complex but the most important thing is the graphic..a real 3D close to a normal videogame.Leagas Delaney has worked together with [...]
Thanks to Kzero, I discovered a research of Reperes about the perception of the brands in Sl. The study is done with the contribution of 1,085 avatars interviewed between 13 – 18 March 2007.From Kzero: Coming out on top is Adidas with 69% awareness from the study. No surprises here as the virtual Adidas store [...]
Today I found this great site called Touchgraph. They have as partner Google..From their site: The TouchGraph Google Browser reveals the network of connectivity between websites, as reported by Google’s database of related sites. U need only the latest version of Java and go..I made two researches. One for Secondlife and one about my blog; [...]
I don’t know if this campaign is planed to be a viral but it has all the characteristic to be viral.Nice the idea of non sense of ad and also the presence of some famous italians like Leonardo or Cristoforo Colombo- It is funny- speed-short-and specially the product is visualized only at the end. credits:Agency: [...]
According to Mark Wallace of 3pointD.com, “Coca-Cola is taking its first steps in the virtual world of Second Life with a contest in which SL members will be invited to “imagine a virtual vending machine with limitless possibilities.”Imagine a world in which a simple vending machine could dispense-nor Coca-Cola- but the ESSENCE of Coca-Cola, refreshment,joy,unity,experience [...]
I saw this morning new viral for Converse and I m really starting to understand that this kind of videos are the real viral videos of success.The video speak about a fake student of IT who has linked a converse shoe with a USB cable. In this way the shoe can moves or dance…Great viral [...]